Our Promise

Flowers should be simple — and they should show up when it matters.

We built Florums around a straightforward idea:
make it easy to send flowers that feel thoughtful, look right for the moment, and arrive when you need them.

No overcomplication. No surprise fees. No guesswork.

A simpler way to build a bouquet

Every Florums arrangement follows our 5-3-8 floral format — a proven structure that balances:

  • 5 feature flower stems to set the tone

  • 3 supporting stems for texture and interest

  • A balanced amount of greenery to bring it all together

This approach ensures every bouquet looks full, intentional, and polished — without relying on endless choices or last-minute substitutions.

By designing around this format, we’re able to work faster, waste less, and keep our flowers fresher from start to finish.

What you want, when you want it

Life doesn’t always give you advance notice. That’s why we offer true same-day delivery, right up until 30 minutes before close.

Whether it’s a last-minute celebration, an important apology, or a moment that can’t wait, we’re set up to move quickly — without cutting corners.

Local by design, not a wire service

Florums is a local florist, not a national wire service.

That means:

  • Your order is designed and fulfilled by us — not passed around a network

  • Flowers aren’t shipped days in advance or re-routed through multiple hands

  • What you order is what gets made

Because we don’t operate like a wire service, we don’t carry their overhead, markups, or delays.

Lower overhead. Fresher flowers. Fair pricing.

We keep our operation intentionally lean:

  • Fewer layers

  • Fewer middlemen

  • No unnecessary fees built into the price

That allows us to:

  • source flowers closer to delivery

  • design and deliver the same day

  • pass the savings on to you

The result is lower costs, fresher flowers, and pricing that actually makes sense.

Personal without being complicated

You can choose your flowers, color, and style — or pick a ready-made arrangement and be done in seconds.

Either way, we’ll take care of the details so you don’t have to worry about whether you “did it right.”

The bottom line

Our promise is simple:

  • Thoughtful arrangements built on a proven format

  • Same-day delivery when it matters most

  • Fresher flowers, fewer fees, and no surprises

Flowers made personal — without overthinking them.